Goodbye Cathy: Hello Kitty and Miffy settle copycat case complete detail

 Goodbye Cathy: Hello Kitty and Miffy settle copycat case complete detail

Cathy may be a white girl bunny character from the japanese company Sanrio. She is friends with Hello Kitty. She was retired in 2011.

cathy hello kitty
cathy hello kitty

Controversy of hello Kitty 

On August 26, 2010, Dick Bruna took action against Sanrio, claiming that “[Cathy] may be a copy of [Miffy].” In 2011, Sanrio and Bruna reached an agreement: Sanrio retired the Cathy character and paid a £150,000 fee.

This Kat has been a lover of Hello Kitty since discovering her on a highschool exchange trip to Japan a few years ago. Therefore, she is most curious about the copyright proceedings involving Hello Kitty's friend Cathy the rabbit and therefore the Dutch rabbit Miffy.

Hello Kitty may be a popular children's character created by Japanese design company Sanrio. She may be a little half-Japanese, half-English cartoon cat: small, rounded with a red bow between her ears and no mouth. She made her debut in 1974 and is now the face of a cartoon series and various merchandise spin-offs. Hello Kitty has become such a worldwide phenomenon that she appears on everything from purses, stickers, jewellery and pen sets to toasters, televisions, clothing, credit cards and computer equipment everywhere the planet .

cathy hello kitty
cathy hello kitty

Cathy is one among the buddies of Hello Kitty. She debuted in 1976 and has similarly appeared within the cartoon series and on merchandise. Cathy appears as a white rabbit with upright ears, wearing a tunic which is that the same colour as a bow between her ears.

Miffy may be a Pieris rapae female rabbit who was created by Dutch artist Dick Bruna. She first appeared during a children's book in 1955 with floppy ears and has been in her current form with upright ears since 1963. She is drawn during a minimalist style, with only a couple of lines and one or two primary colours. She has gone on to seem during a pproximately 30 more books (selling 85 million copies worldwide) also as in a cartoon series and on merchandise like toys, clothes and stationery.

Mr Bruna has made no secret of his disdain for all things Hello Kitty. In an interview in 2008 with The Telegraph, Mr Bruna stated that the Cathy character:

'is a replica [of Miffy], I think. i do not like that in the least . I always think, "No, don't do this . attempt to make something that you simply consider yourself".'

It came as no surprise to anyone then that Mr Bruna would eventually bring an action against Sanrio. Proceedings were brought within the Netherlands by Mercis Media BV (Mr Bruna's copyright management firm) on 26 August 2010. Mercis Media alleged that Sanrio's Cathy character infringed the copyright and trade marks of its Miffy character. Mercis Media sought a provisional disposition order for suspension of the manufacture and sale of Cathy character items and other terms.

On 2 November 2010, the Amsterdam Regional Court found in favour of Mercis Media. It ordered Sanrio: (a) to prevent to any production, sale and marketing of Cathy character goods within the Netherlands, Belgium and Luxembourg; and (b) to pay €25,000/day if it didn't comply, up to a maximum of €2m.

Sanrio appealed the choice . After the ruling in November 2010, it stated that:

'We object to the present ruling and don't believe any infringement of copyright happened , a view we shall express legally ... At now , we believe any impact on company earnings are going to be limited'.

Further proceedings on the merits were brought by Mercis Media, whilst Sanrio filed a counter claim seeking the Miffy trade mark to be faraway from the register.

This Kat has learned that the parties have settled out of court. On 7 June 2011, the businesses issued a joint statement announcing that they had reached 'a worldwide settlement' of all pending actions. As a part of the terms, Sanrio will not use the Cathy character and both will donate €150,000 jointly to the victims of the earthquake of 11 March 2011 in Japan instead of spend money on legal fees. Further, both Mercis Media and Sanrio will make considerable efforts to stay a respectful distance from each other’s characters.

The IPKat is saddened by the loss of Cathy, but is glad that the parties were ready to reach an amicable settlement with a humanitarian element.

Merpel is all for merchandising and therefore the legitimate exploitation of copyright and trade marks, but suggests that a possible IPKat toaster with a toast 'branding' option would be stretching the friendship ...

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